The contemporary healthcare industry is making great efforts to deliver high quality care and increase credentials driven by competition between organizations. The main objective is to deliver effective healthcare service offerings to build managerial and leadership capacities of healthcare managers and practitioners. There are several criteria that are taken into consideration for the management of healthcare organizations, such as:
Legislative role: Political and social factors influence the productivity and accessibility of health services. Higher medical costs reduce utilization of services. It prevents private insurance companies from offering more benefits, and they also increase premium rates. Uninsured people find it difficult to make ends meet, and they will be denied tertiary healthcare services. Private stakeholders expect profits from their investments, find it difficult to pay doctors and nurses, and ultimately hold back from investing in the health industry. In such cases, managers or hospital managers organize public awareness camps, free counseling programs, special discount offers on investigation procedures, etc. to attract clients/patients.
Science and Technology: The involvement of technology and diverse branches of science, such as toxicology, bioinstruments for biomedical research, biomaterials, genetics, rehabilitation engineering, nutrition and diet, has accelerated quality-of-life diagnostic and treatment procedures. Medical informatics provides services in various areas, such as knowledge management, guidance on best practices, education of professionals, the public, and the use of new communication and computer technologies. EMR services make it easy to create, store, retrieve and search for medical data. It is proving a remarkable advantage for the telemedicine and medical tourism industry. Therefore an analysis of outcome measures against knowledge and technology must prove cost effective and efficient.
Organizational Structure: Operation of standard equipment, sanitation and hygiene, availability of emergency and safety procedures are essential components of a hospital. The emerging science of quality management, such as the National Registered Hospital Accreditation Certificate, International Accreditation Certificate (JCAHO, JCI) has occupied the position of pride of hospitals. The Six Sigma approach is highlighted to improve methodology, reduce variance and waste, and give greater patient satisfaction rates for success.
Management of the organization: The hospital manager has to manage the hospital staff with their diverse behavioral and educational situations, and the results of the risks of strikes, and facing the contradictions of union leaders, are among the main risks involved. Relationship (transformational) leadership motivates and inspires employees to see the importance and value assessment of the task. Participatory leadership works best in disasters, epidemics, etc.
The Internet and Social Media: The ease of availability of information and knowledge from various intelligent sources has imposed logical issues, in the case of medical negligence, malpractice, illegal procedures, giving power to address the grievances of our citizens. Therefore, customer feedback reports help in gaining goodwill and increasing an organization’s credentials.
The difficult role of the hospital administrator deliberately attempts to devise strategies that essentially enshrine the benefits of healthcare service to all.